How it works
From first call to live chat, installed quickly
You bring the business knowledge. Element Seven handles everything technical. Here's what actually happens.
Share your content
Send us your website address, price lists, FAQs and anything else customers ask about. That's the only homework you have.
Word documents, PDFs and spreadsheets are all fine. If it answers a customer question, we can use it.
Anything a customer might ask about, in whatever format you already have.
We train and install Athena
Our team teaches Athena your content and sets it up on your Laravel-powered website today, with support for other platforms coming soon. Need bookings, product recommendations, add-to-basket or sales messaging in chat? We customise that for you too.
No work for your IT provider, and nothing changes about how your site is managed day to day.
Athena, learning your business
Review, brand and approve
You try Athena privately first. Ask it awkward questions, adjust the tone, and make it look like it belongs on your site — choose a light or dark theme, set your accent and highlight colours, pick a launcher icon, and write the bot's name and welcome message. Every change previews live before you save it.
Nothing goes in front of customers until you say it's ready. Try the swatches to see how it takes on a brand.
Go live and stay in the loop
Athena starts answering. You watch conversations in your dashboard, step in when you want — and on Growth and Scale plans, every week Athena Reflect reviews the conversations that could have gone better and drafts improved answers for you to approve. One click, and next week's customers get the better answer.
This is also the moment your free trial officially starts — so every day of it counts towards real conversations, not setup time. Weekly email summaries keep the whole team across what customers are asking, and nothing Reflect suggests ever goes live without your say-so.
Athena
Saturday, 9:47pm
Answered instantly, hours after closing time.
Want us to do even more of it?
Athena can do more than answer questions. Product recommendations and weekly Reflect improvements are already built in on Growth and Scale. Need bookings, add-to-basket, discount promotions or something else specific to your business? Scale plans include self-serve custom actions in your dashboard, with hands-on onboarding included — or ask about a fully managed setup and our team will build it for you.